– John Voris
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M-Post™ is the first tool of its kind to combine the power of advanced marketing automation with cutting edge digital print technology and the U.S. Postal Service. M-Post™ allows marketers to conveniently and automatically target and send brochures, personalized letters, postcards and greeting cards. What's more, sales staff can send letters and brochures with the push of a button. Common uses of M-Post Direct Mail include:
Immediately reduce mailing costs and increase ROIThe precision of on demand print and post reduces mail volume, decreases inventory, and increases response. Foreign companies mailing into the U.S. immediately reduce postage costs on their U.S. bound mail by up to 80%. Eliminate administrative overheadManaging print and postage for an organization of any size, while protecting branding standards and monitoring inventory, can demand the attention of multiple staff members, or an entire department. With M-Post™ your approved collateral is stored and accessible to authorized individuals and you have complete control mail budgets. "...companies that want to reduce paper waste, print costs, postage costs and storage costs associated with marketing materials should consider [VDP] solutions." Gartner "Cool Vendors in CRM Marketing and Analytics" 2008 Improve ROI with variable data printing (VDP):Your personalization and variable data printing can go far beyond just printing recipients' contact information on to letters and brochures. Marketers send custom mailings based on preferences gleaned from their interaction with your emails and website content. These highly targeted mail pieces combined with the impact of direct mixed media can drive up to a 34% higher ROI on your marketing campaigns.* *Infotrends report Graphicsexpo10. Results will vary.
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