Power up your Marketing & Sales Automation Workflows with Makesbridge And Zapier

These days, companies find themselves using multiple software tools because one tool doesn’t fits all their use cases. Everyone has a favorite way to connect different apps and automate routine tasks as part of either elaborate business workflows or single action triggers.

One of our favorite ways to connect and automate our work is Zapier. The work is done effectively, saves hours every day, and all activity is documented. If you haven’t tried it, Zapier is the tool that allows you to connect different apps together so that a process in one app will trigger an action in another. Those triggers are called "Zaps," and you can "Zap" almost anything!

Here are some examples of awesome Makesbridge Zaps that are popular means for connecting your favorite apps together, or, in some cases, to themselves (more on that later).

Facebook - Automatically add contacts to Custom Audiences

Make sure you're marketing to qualified contacts and Look-Alike audiences by adding marketing qualified leads you created on Makesbridge to a Facebook Custom Audience. Once this integration is active, Zapier will automatically add warmed leads - such as email openers, clickers, web visitors, or any condition you create in Makesbridge - to a Facebook Custom Audience so your ad targeting can help hone in those qualified people and more people like them.

Note: A Facebook campaign can only be run if all its segments have over 300 leads combined.

How this integration works

You select an Export Contacts option on the Makesbridge app. This may include Openers, Clickers, Web Visitors, or any condition you specified in your Makesbridge account.

Zapier adds them to a Facebook Custom Audience.

Apps involved

  • Makesbridge
  • Facebook Custom Audience

Google Sheets

Add active Makesbridge contacts to Google Sheets

It's critical to get call lists to remote telesales reps and SDRs. Start this Makesbridge - Google Sheets integration and you'll add contacts instantly when they become active from your Makesbridge marketing activity.

Once it's active, Zapier will send active leads from Makesbridge to your Google Sheets automatically. Use your Makesbridge account to create Zapier export conditions and select one.

How this integration works

You select an Export Contacts option on the Makesbridge app. This may include Openers, Clickers, Web Visitors, or any condition you specified in your Makesbridge account.

Zapier adds them to a Google Sheet.

What You Need

  • A Google Drive account
  • A Makesbridge account with at least one list

Zoom

Add Zoom webinar registrants to Makesbridge as subscribers

Stay in touch with your Zoom webinar registrants by adding them to a Makesbridge subscriber list. Use Zapier to start automatically adding new Zoom Webinar registrants to Makesbridge as new subscribers.

Note: This Zapier integration doesn't import existing Zoom webinar registrants into Makesbridge, only new registrants after you've set it up.

How It Works

  • A new Zoom webinar registrant is created
  • Zapier adds that registrant to Makesbridge as a new subscriber

What You Need

  • Zoom account
  • Makesbridge account

Typeform

Create Makesbridge subscribers from Typeform entries

Often times people fill out forms on your site and you'd like to maintain communications with them in the future. And Zapier's Typeform-Makesbridge integration is a breeze for just this sort of situation.

How It Works

  • Someone fills out your Typeform form
  • Zapier adds that person to a Makesbridge list

What You Need

  • Typeform account with form that collects email addresses
  • Makesbridge account

Clearbit

Update new Makesbridge contacts with social and company info from Clearbit.

As your contact database grows, it becomes harder to know how to segment it. Let Zapier help your decision-making with a public information lookup. Once you've activated this integration, it will trigger with every new contact you add on Makesbridge, searching for more data on them through Clearbit, and updating them on Makesbridge with the results so you don't have to waste time looking them up yourself.

How this Makesbridge-Clearbit integration works

  • A new contact is added to Makesbridge
  • Zapier looks up public information on them via Clearbit
  • Zapier updates the Makesbridge contact with additional details

Salesforce

Add qualified Makesbridge contacts as Salesforce Leads

In order to be as efficient as possible, your CRM should not have unqualified contacts. Start this Makesbridge-Salesforce integration and you'll add contacts instantly when they become qualified based on conditions you set Makesbridge. Once it's active, Zapier will send qualified leads from Makesbridge to Salesforce automatically. Use your Makesbridge account to create Zapier export options and select the one.

Triggers when a contact opens, clicks or visits your website. You may also select custom export triggers from your Makesbridge account.

How this integration works

  • A contact meets criteria you specify in Makesbridge
  • Zapier automatically adds a new lead to Salesforce

What You Need

  • Makesbridge account
  • Salesforce account

Drift

Add new Drift leads to Makesbridge

If you're looking to generate more leads by using live chat or targeted messages, you can now make sure all of those leads make it into your sales and marketing automation system: Set up this automation and Zapier will do the rest. From then on, any new leads created in Drift will automatically be added to your Makesbridge account and the list you choose.

How this integration works

  • A new lead is created in Drift
  • Zapier adds that lead to Makesbridge

What You Need

  • Drift account
  • Makesbridge account

Slack

Get Slack notifications for when Makesbridge contacts are active and qualified for team follow up

Keep your team informed about active Makesbridge subscribers in near real-time by setting up this Makesbridge to Slack integration. Once set up, Zapier will notify you in Slack when a prospect opens an email, clicks an email, visits your website or meets any qualifying condition you created in Makesbridge.

How this integration works

  • Someone gets active with Makesbridge emails, your website, fills out a form, or meets any qualifying condition
  • Zapier notifies you in Slack, either in private via @slackbot, or in a designated channel

What You Need

  • Slack account
  • Makesbridge account

Shopify

Add new Shopify customers to Makesbridge

Keeping in touch with your customers can be the difference between a one-time sale and a lifelong customer. If you use Shopify to sell anything online, this Zap makes it simple to build relationships with your customers via email—it automatically adds new Shopify customers to Makesbridge. And, you can add these new customers to long term drips you setup in Makesbridge. Now you can follow up with people about their purchases, send them information about sales, and alert them to new products they might like.

How this integration works

  • A new customer is added to your Shopify account.
  • Zapier adds the new customer to a Makesbridge list

What You Need

  • Shopify account
  • Makesbridge account