Power up your Marketing & Sales Automation Workflows with Makesbridge And Zapier

These days, companies find themselves using multiple software tools because one tool doesn’t fits all their use cases. Everyone has a favorite way to connect different apps and automate routine tasks as part of either elaborate business workflows or single action triggers.

One of our favorite ways to connect and automate our work is Zapier. The work is done effectively, saves hours every day, and all activity is documented. If you haven’t tried it, Zapier is the tool that allows you to connect different apps together so that a process in one app will trigger an action in another. Those triggers are called "Zaps," and you can "Zap" almost anything!

Here are some examples of awesome Makesbridge Zaps that are popular means for connecting your favorite apps together, or, in some cases, to themselves (more on that later).

Facebook - Automatically add contacts to Custom Audiences

Make sure you're marketing to qualified contacts and Look-Alike audiences by adding marketing qualified leads you created on Makesbridge to a Facebook Custom Audience. Once this integration is active, Zapier will automatically add warmed leads - such as email openers, clickers, web visitors, or any condition you create in Makesbridge - to a Facebook Custom Audience so your ad targeting can help hone in those qualified people and more people like them.

Note: A Facebook campaign can only be run if all its segments have over 300 leads combined.

How this integration works

You select an Export Contacts option on the Makesbridge app. This may include Openers, Clickers, Web Visitors, or any condition you specified in your Makesbridge account.

Zapier adds them to a Facebook Custom Audience.

Apps involved

  • Makesbridge
  • Facebook Custom Audience

Google Sheets

Add active Makesbridge contacts to Google Sheets

It's critical to get call lists to remote telesales reps and SDRs. Start this Makesbridge - Google Sheets integration and you'll add contacts instantly when they become active from your Makesbridge marketing activity.

Once it's active, Zapier will send active leads from Makesbridge to your Google Sheets automatically. Use your Makesbridge account to create Zapier export conditions and select one.

How this integration works

You select an Export Contacts option on the Makesbridge app. This may include Openers, Clickers, Web Visitors, or any condition you specified in your Makesbridge account.

Zapier adds them to a Google Sheet.

What You Need

  • A Google Drive account
  • A Makesbridge account with at least one list

Zoom

Add Zoom webinar registrants to Makesbridge as subscribers

Stay in touch with your Zoom webinar registrants by adding them to a Makesbridge subscriber list. Use Zapier to start automatically adding new Zoom Webinar registrants to Makesbridge as new subscribers.

Note: This Zapier integration doesn't import existing Zoom webinar registrants into Makesbridge, only new registrants after you've set it up.

How It Works

  • A new Zoom webinar registrant is created
  • Zapier adds that registrant to Makesbridge as a new subscriber

What You Need

  • Zoom account
  • Makesbridge account

Typeform

Create Makesbridge subscribers from Typeform entries

Often times people fill out forms on your site and you'd like to maintain communications with them in the future. And Zapier's Typeform-Makesbridge integration is a breeze for just this sort of situation.

How It Works

  • Someone fills out your Typeform form
  • Zapier adds that person to a Makesbridge list

What You Need

  • Typeform account with form that collects email addresses
  • Makesbridge account

Clearbit

Update new Makesbridge contacts with social and company info from Clearbit.

As your contact database grows, it becomes harder to know how to segment it. Let Zapier help your decision-making with a public information lookup. Once you've activated this integration, it will trigger with every new contact you add on Makesbridge, searching for more data on them through Clearbit, and updating them on Makesbridge with the results so you don't have to waste time looking them up yourself.

How this Makesbridge-Clearbit integration works

  • A new contact is added to Makesbridge
  • Zapier looks up public information on them via Clearbit
  • Zapier updates the Makesbridge contact with additional details